Leading
consumer
brands look
to us.

Build and defend your brand

• Navigate the federal trademark application process with the Trademark Applications: Pre-filing Considerations  practice note.
• Protect trade secrets with authoritative Matthew Bender® treatises, including Chisum on Patents and Milgrim on Trade Secrets.
• Educate employees on data protection by drafting policies and procedures with leading content from the Data Privacy & Cyberlaw Practice Center.
• Monitor your reputation, competitor news, industry shifts and regulatory insights with legal news and analysis from Law360® and regulatory insights and reports from MLex®.

Champion consumer protection & build trust

• Explore resources and guidance for key consumer protection laws with the Consumer Protection Resource Kit.
• Traverse cross-practice area guidance on FTC enforcement, including the Federal Trade Commission Act, Clayton Antitrust Act and more with the Federal Trade Commission (FTC) Resource Kit.
• Align with CAN-SPAM requirements with the CAN-SPAM Act Compliance Checklist.

Lead corporate ESG initiatives

• Create a culture of sustainability with a growing collection of resources within the Environmental, Social, and Governance (ESG) Resource Kit.
• Formulate the company’s ESG strategy with the ESG Board Advisory Checklist and Corporate ESG Disclosure: Recent Trends and Developments  practice note.
• Champion workplace diversity with the ESG, MeToo, and Black Lives Matter: Key Corporate Governance and Workplace Issues  practice note.
• Educate on the value of diversity, equity and inclusion with the Workplace Diversity, Equity, and Inclusion Guidance: Training Presentation.
• Integrate corporate social responsibility into your supply chain with the Corporate Social Responsibility and the Supply Chain  practice note.
• Find tips for minimizing third party risk with the Third Parties in Supply Agreements: Minimizing Risk  practice note.
• Promote your efforts in accordance with FTC regulations using guidance from the Green Claims in Advertising  practice note.

Harness the power of AI for your brand

• Stay ahead of emerging AI legal issues with the Artificial Intelligence Key Legal Issues  practice note.
• Explore best practices for counseling your company on legal implications of integrating AI with the Artificial Intelligence in the Workplace: Best Practices  practice note.
• Establish guidelines for the appropriate use of AI in the workplace with the Artificial Intelligence (AI) Driven Tools in the Workplace Policy  template.